“2023: The Year of the Scrub Brush.”

There are plenty of predictions from industry gurus for 2023 and reviews of the previous guesses from 2022, so I thought I’d add one of my own, a bit “tongue in cheek” but just one & why.

Owners, hosts, and managers must ensure they clean toilets enthusiastically and to high cleanliness levels in 2023 and provide the ultimate bathroom experience!  After all, the other tasks, such as guest service conversations, will be powered by AI (check the last line of this post), and bookings and marketing will be increasingly dominated by large marketplaces that will demand increased margins and offer higher levels of online trust than you can personally. The money will be taken and handled by third parties and taxes; VAT will be paid directly, and local authority notifications will be automatic. Pricing will be automated, and door entry will also follow the impersonal approach through technology.

The guests expect higher service levels and increasingly depend on the big booking channels to add pressure on suppliers for compliance, better terms, and to sort complaints. Still, they will arrange refunds and decide the outcomes of any disputes, not you!  Feel like you’re losing control? You may also think Governments do not love the large OTAs and public companies. Still, given the option of controlling and auditing millions of individuals and legislating one or two big businesses and getting them to pay taxes and report on activities, then this may not be the case! We may see Government making it very difficult for owners to administrate increasing numbers of rules and taxes (think VAT) and push them to the OTAs. One source control!

With a maturing market, increasing numbers of properties and lessening demand compared to the last 18 months, plus poor economics (ref AirDNA report), it may be best to knuckle down and focus on the essential things like cleaning. That is, until the robots arrive :). There will still be significant demand from more circumspect guests! We all know that without great cleaning and support, the STR business is dead in the water, so perhaps time to stop fighting the battle and start scrubbing. After all, we may just become the cleaners and leave the big margins to the major corporations. 🙂 

NOTE: On a more serious note, If any of this rings true, it’s time to start thinking about self-control, planning, strategy and execution!

How to get those great bathroom reviews

Toliet Bacteria

It’s best to ensure the toilets are spotless, germ-free, attractive, and a real sales advantage, especially as the economic crash, oversupply and lack of demand in many areas will see more hosts and managers fighting for bookings. A clean toilet can make all the difference. No one wants these little bugs to ruin their holidays or that stray fleck or hair!

To effectively clean a toilet and make it germ-free, you should follow these steps:

  • Remove any visible debris: Use a toilet brush to scrub the inside of the bowl, including the underside of the rim, to remove any visible debris.
  • Disinfect the toilet bowl: Use a disinfectant cleaner specifically designed for toilets or mix a solution of equal parts water and household bleach. Apply the cleaner to the inside of the bowl, covering the entire surface. Let the cleaner sit for at least 10 minutes before scrubbing the bowl again with the toilet brush.
  • Clean the toilet seat and lid: Use a disinfectant cleaner and a clean cloth to wipe down the toilet seat and lid. Be sure to pay particular attention to the hinges, as these can harbour germs.
  • Wipe down the exterior of the toilet: Use a disinfectant cleaner and a clean cloth to wipe down the exterior of the toilet, including the tank, handle, and base.
  • Dry the toilet: Use a clean towel or a cloth to further dry the toilet, particularly in areas that may have been splashed with water during the cleaning process.

Following these steps, you can effectively clean a toilet and make it germ-free. It’s essential to regularly clean and disinfect your toilet to maintain a hygienic environment and prevent the spread of germs.

Bleach is a strong disinfectant that can effectively kill germs, but it can also be harsh on the environment and may produce harmful by-products when it breaks down. If you are looking for environmentally friendly alternatives to bleach, several products are made from natural ingredients and are less toxic to the environment.


Some options for eco-friendly toilet cleaners include:

  • Vinegar: Diluted vinegar can be used to disinfect surfaces and remove stains. It is a natural, biodegradable cleaner that is non-toxic and safe for the environment.
  • Baking soda: Baking soda is a natural deodorizer and can be used to scrub and clean the inside of the toilet bowl. It is non-toxic and biodegradable.
  • Hydrogen peroxide: Hydrogen peroxide is a natural disinfectant that can be used to kill germs and remove stains. It breaks down into water and oxygen and is safe for the environment.
  • Essential oils: Certain essential oils, such as tea tree oil and eucalyptus oil, have natural disinfectant properties. They can be added to a cleaning solution to provide a pleasant, natural scent and help kill germs.

Using these eco-friendly alternatives to bleach, you can effectively clean and disinfect your toilet while reducing your environmental impact.

It’s not just about cleanliness, however.

To make that particular room even more special, you must think out of the box and go the extra mile. The space, amenities, and capacity to ensure great comfort are all critical. Consider all the elements that make that short or long stay visit an experience to remember! We list a few here:-

A few other suggestions to get that vital guest review

The Toilet Seat

Several factors can contribute to a great toilet seat:

  • Comfort: A toilet seat should be comfortable to sit on for extended periods.
  • Durability: A toilet seat should withstand daily use and not crack or break easily!
  • Easy to clean: A toilet seat should be easy to clean and maintain, with a smooth surface that doesn’t trap dirt or bacteria.
  • Size: The seat should be the right size for the toilet bowl, with enough coverage to provide stability and support.
  • Shape: The seat should fit the body’s contours, providing support and comfort.
  • Material: Toilet seats can be made from various materials, including plastic, wood, and stainless steel. The material should be durable and easy to clean.
  • Hinge design: The hinges should be sturdy and securely attach the seat to the toilet bowl, allowing for easy opening and closing.
  • Noise: The seat should be quiet when opened and closed so as not to disturb others in the household.
  • Lid: Some toilet seats have a lid, which can be useful for keeping the toilet bowl clean and reducing odours

The Toilet Paper

Who gives a crapWhen choosing toilet paper, there are several factors to consider:

  • Absorbency: Look for toilet paper that is absorbent and strong, so it doesn’t tear or fall apart easily.
  • Softness: Choose toilet paper that is soft and gentle on the skin, especially if you have sensitive skin.
  • Thickness: Consider the thickness of the toilet paper. Thicker toilet paper may be more durable and absorbent, but it may also be more expensive.
  • Material: Toilet paper can be made from various materials, including recycled paper, bamboo, and virgin wood pulp. Recycled paper may be more environmentally friendly, but it may not be as soft as other materials.
  • Septic tank safe: If you have a septic tank, choose toilet paper specifically designed for septic systems, as some brands may not break down as easily and can cause clogs.
  • Price: Toilet paper can vary, so consider your budget when deciding.

The best toilet paper for you depends on your preferences and needs. It may be helpful to try out a few different brands and types to find the one that works best for you.

Suppose you’re ever thinking of getting into this market as a supplier. Let’s face it 10 million rentals may appreciate a dedicated toilet paper brand; here are some off-the-wall suggestions! And it may well be more profitable.

  • “Bottom Wiper”
  • “Rear End Relief”
  • “Toilet Tissue Tycoon”
  • “Bum Bum Bounty”
  • “Butt Wipe Bonanza”
  • “Derriere Delight”
  • “Tushie Tender”
  • “Sphincter Soother”
  • “Pooch Pamperer”
  • “Throne Treasure”

Decorating the room

Lavatories can often be boring, and let’s face it, what can you do to make those moments more interesting? Many types of funny pictures would be great for a bathroom, depending on your sense of humour and the room’s overall decor. Here are a few ideas:

  • Cartoons or comic strips: These can be lighthearted, fun, and tailored to specific themes (such as animals, food, or everyday life).
  • Memes: These internet-based images and captioned text often use humour and irony to poke fun at popular culture, social trends, or current events.
  • Satirical or parody images: These can be humorous and often use humour to comment on or playfully mock something.
  • Playful or humorous quotes: These can be a simple but effective way to add some levity to the room.
  • Whimsical or surreal images can be abstract or dreamlike and add a touch of whimsy to the space.

It’s essential to keep in mind the overall tone and decor of the room when choosing funny pictures for the bathroom, as well as your own personal sense of humour.


Why not add a  little music to the room? The famous shipping forecast is always a favourite, as shown below.

  • Upbeat pop or rock: This could provide a lively and energetic soundtrack to your bathroom experience.
  • Whimsical or lighthearted instrumental music could add a touch of whimsy and playfulness to the room.
  • Comedic audio clips or stand-up comedy routines could provide extra laughs and add to the humorous atmosphere.
  • Soothing or relaxing music: This could create a calming and peaceful atmosphere, particularly if you have a bathtub or enjoy long sessions.
  • Funky or retro music: This could add a sense of nostalgia and give the room a funky, retro vibe.

Here are a few suggestions on each section for you:

Upbeat pop or rock:

  • “Can’t Stop the Feeling!” by Justin Timberlake
  • “I Want It That Way” by the Backstreet Boys
  • “Sweet Child O’ Mine” by Guns N’ Roses
  • Whimsical or lighthearted instrumental music:

Whimsical or Lighthearted:

  • “The Flight of the Bumblebee” by Nikolai Rimsky-Korsakov
  • “The Entertainer” by Scott Joplin
  • “The Typewriter” by Leroy Anderson
  • Comedic audio clips or stand-up comedy routines:

Comedy Cuts:

  • “Comedy Cuts” by various artists (a compilation of short comedy sketches and routines)
  • “Just for Laughs: Gags” (a TV show featuring hidden camera pranks and practical jokes

Soothing or relaxing music:

  • Weightless” by Marconi Union
  • Dreamscape” by Tim Janis
  • Moon River” by Henry Mancini

Funky or retro music:

  • I Want You Back” by The Jackson
  • “Ain’t No Mountain High Enough” by Marvin Gaye and Tammi Terrell
  • “I Feel Good” by James Brown

Books and Magazines


Here are a few ideas for the selection of light reading materials that would be suitable for the bathroom:


      • Celebrity gossip magazines can provide light, fun reading material and a great way to catch up on the latest news and trends.
      • Humour or satire magazines: These can provide a good laugh and be a great way to relax and unwind.
      • Health and wellness magazines can provide informative and inspiring fitness, nutrition, and self-care articles.


      • Short story collections can be a great way to get a quick and satisfying literary fix.
      • Comic books or graphic novels: These can be a fun and visually engaging way to pass the time.
      • Humorous novels: These can provide a good laugh and can be a great way to relax and unwind.

Here are a few actual suggestions:

  • “The Daily Show with Trevor Noah: An Oral History” by Chris Smith – This book is a collection of interviews with the cast and crew of “The Daily Show,” and it’s perfect for a quick, entertaining read in the bathroom.
  • “Bathroom readings: A collection of amusing, interesting, and thought-provoking articles and stories” – This book is a compilation of short articles and stories that are perfect for reading in the bathroom.
  • “Bathroom Companion: A Collection of Fascinating Facts and Entertaining Trivia” – This book is full of interesting facts and trivia that you can read in the bathroom to pass the time.
  • “The New Yorker” – This magazine is full of interesting articles, essays, and fiction you can enjoy in the bathroom.
  • “The Onion” – This satirical newspaper is perfect for a quick laugh in the bathroom.

Merry Christmas


NOTE: AI has created 90% of this post, including content and images. Shame it can’t clean toilets yet!